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Savon La Tour by Leonetto Cappiello

Item Type: Poster

Year: c.1920 - 104 years old

Artist: Leonetto Cappiello

Size: 47.75" x 63.0" (121cm x 160cm)

Condition: Good

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Condition Details


Age appropriate wear, fading and toning. This rare poster has gone through extensive professional restoration to salvage and restore it to its former glory. Original fold lines have been professionally repaired and touched up. Border wear and repair though out. Areas of small paper loss in border margins. Small repaired internal tears. Light black blemishes in lower center on tower. Vertical printer stripes in lower left margin. Light printer spots in lower left margin and lower border. Areas of water spotting and clouding in upper text has been touched up and restored. Age toned horizontal stripe in lower border. Areas of vertical black color touch up on right side of poster. Conservation mounted on linen. Please use zoom feature to get a better understanding of overall condition. *Additional photos available upon request. Please use zoom feature to get a better understanding of overall condition.

Click to see more: Poster 1900-1924 1920-1929 Artist: Leonetto Cappiello France Linen Backed Oversize 43+ Stone Lithograph France

Description

Wow! Take a seat and admire this super rare Leonetto Cappiello poster from 1920—an original stone lithograph that has been rescued and returned to its former glory! This striking piece features a whimsical character joyfully perched atop a vibrant soap tower, complete with playful bubbles that evoke a sense of fun and nostalgia.

Savon La Tour was a celebrated brand of soap originating from the renowned soap-making traditions of Marseille, France. Known for its high-quality ingredients and traditional craftsmanship, this soap emphasizes natural components, offering gentle and effective cleansing. The name “La Tour” pays homage to the iconic towers of Marseille, symbolizing the heritage behind the product. During the early 20th century, Marseille soap was highly regarded for its purity, often recommended for personal hygiene and household use.

Cappiello, often hailed as the father of modern advertising, left an indelible mark on the world of graphic design with his innovative use of color and composition. His ability to capture the essence of products with bold, engaging imagery set a new standard in poster art. This particular design not only showcases his unique talent but also reflects the lively spirit of the Roaring Twenties, making it a celebrated example of his work.

With its rich colors and dynamic composition, this poster is not just a visual delight; it’s a significant piece of history that embodies Cappiello's legacy and the charm of Savon La Tour. A stunning addition for collectors and art enthusiasts alike, this exceptional work will undoubtedly inspire admiration for years to come. Don’t miss your chance to own a slice of history that highlights the brilliance of one of the most influential artists in advertising!

Condition Details

Condition - Good

Age appropriate wear, fading and toning. This rare poster has gone through extensive professional restoration to salvage and restore it to its former glory. Original fold lines have been professionally repaired and touched up. Border wear and repair though out. Areas of small paper loss in border margins. Small repaired internal tears. Light black blemishes in lower center on tower. Vertical printer stripes in lower left margin. Light printer spots in lower left margin and lower border. Areas of water spotting and clouding in upper text has been touched up and restored. Age toned horizontal stripe in lower border. Areas of vertical black color touch up on right side of poster. Conservation mounted on linen. Please use zoom feature to get a better understanding of overall condition. *Additional photos available upon request.

Grading System

We us a widely recognized 6 scale system to grade our posters.

  • MINT - A poster in mint condition looks like it just came off of the press. It will have no blemishes or defects of any kind. It can be folded or rolled, depending on the original packing method (most movie posters were sent folded).
  • NEAR MINT - A poster in near mint condition may have minor imperfections in the border only. The artwork is in excellent condition with no blemishes whatsoever.
  • VERY GOOD - A poster in very good condition may have blemishes in the border and up to approximately one inch of the poster's artwork. There may be small tears in the artwork along the fold lines only. It may also have minor fading. In general, a poster in very good condition may show some wear and often will project a subtle classic vintage vibe without detracting from the artwork.
  • GOOD - A poster in good condition may have tears or small holes that measure no larger than a quarter on the outer edges of the poster's artwork. Pieces of the border may be torn or missing or have holes; there may be mild bleed-through in the outer area of the artwork; there may be mild fading. In general, a poster in good condition will have minor blemishes around the border and into the outer edges of the artwork. The major area of the artwork will be clear of any blemishes. Some people actually prefer this type of poster, which definitely shows some age and character.
  • FAIR - A poster in fair condition may have major blemishes that directly affect the artwork of the poster. The poster is recognizable and the artwork is primarily intact. A poster in fair condition can benefit from professional restoration.
  • POOR - Posters in poor condition will have serious blemishes or tears or in such poor shape that even the slightest handling might add to the damage. In many cases, a poster in this condition should be professionally restored.
Shipping

All items are carefully hand-packed and shipped in a sturdy tube within 3 business days of payment unless otherwise indicated. Some items which were previously folded or not suitable for rolling will be sent in a flat pack. Please note that an adult signature may be required upon delivery, so we are unable to ship to PO boxes. Unless otherwise noted in the product description or a special offer, shipping rates are as follows:

Posters

  • Domestic shipping- USA: $15 (FREE USA shipping over $75)
  • Canada/Mexico: $40
  • Europe: $50 USD
  • Australia/New Zealand/Japan/Singapore: $65
  • Israel: $50

Antique Prints

  • Domestic Shipping- USA: $10.00 (FREE USA shipping over $75)
  • Canada/Mexico: $30
  • Europe: $35 USD
  • Australia/New Zealand/Japan/Singapore: $40
  • Israel: $40

NOTE for International Shipments: Shipping rates do not include international taxes or duties which may be charged by your country's border customs control agency. 

Returns

Our Guarantee

All of our posters are guaranteed to be authentic and as described in the product description to the best of our knowledge and belief, and in good faith. Quite simply, if you are not satisfied with your purchase for any reason, simply contact us within 14 days of receipt and we'll gladly accept your return, providing the item is in the same condition as it was sent.

Returns

Our policy lasts 14 days. If 14 days have gone by since your purchase, unfortunately, we can’t offer you a refund or exchange.

To be eligible for a return, your item must be in the same condition that you received it. It must also be sent in the original packaging.

There are certain situations where only partial refunds are granted (if applicable). Any item not in its original condition, is damaged or missing parts for reasons not due to our error. Any item that is returned more than 14 days after delivery may also be ineligible.

Once your return is received and inspected, we will send you an email to notify you that we have received your returned item. Your refund will be processed, and a credit will automatically be applied to your credit card or original method of payment, within two business days. Original shipping costs are not refundable. 

Shipping

To return your product, you should mail your product to:

Authentic Vintage Posters- RETURNS
7514 Girard Ave
STE 1615
La Jolla, CA 92037

You will be responsible for paying for your own shipping costs for returning your item. Shipping costs are non-refundable.

If you are returning an item over $75, you should consider using a trackable shipping service and purchasing shipping insurance. We can't guarantee that we will receive your returned item.

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Got Questions?

Let us know if you have any questions about Savon La Tour by Leonetto Cappiello. We can send you more photos if you'd like or answer any questions you have in particular. Thanks for your interest.